From Overcoming Spinal Challenges to Leading a Global Movement
Alice Veglio’s journey is nothing short of extraordinary. Born on July 6, 1995, in Italy, she has risen to prominence as one of the most sought-after international personal trainers, entrepreneurs, and women empowerment activists. Her multifaceted career spans across modeling, motivational speaking, fitness innovation, and global advocacy for women. This inspiring story is a testament to the power of resilience, vision, and dedication.
A Story of Triumph Over Adversity
At the tender age of 13, Alice was diagnosed with a severe spinal condition that could have limited her mobility for life. A passionate ballet dancer since she was three years old, she suddenly found herself immobilized by a spinal cast. Determined to defy the odds, Alice sought knowledge from leading institutions and medical experts, learning everything she could about health and holistic wellness. Her perseverance paid off as she regained her mobility and redefined the limits of her physical capabilities.
Academic Brilliance Meets Professional Excellence
Alice’s academic achievements are as impressive as her career milestones. She holds a double Italian-French graduation, a degree in Holistic Health Sciences, and a second degree in Economics and Business Management. She also earned certifications in personal training, nutrition science (Stanford University), life coaching, and bioenergetic manual techniques. Alice’s unique blend of health and business expertise made her a valuable asset to organizations like the United Nations, the Dubai Government, and FAO, where she worked as a journalist and project manager.
A Flourishing Career in Fashion and Media
Alice’s career began early, with modeling gigs for children’s fashion brands. At 15, she made her debut at a Vogue fashion show. Her rise continued with appearances in high-profile events, including Miss Italy 2014, Miss International Model 2016, Miss Europe 2017, and Miss Earth Italy Air 2017. In 2023, she was crowned Miss Multiverse, a prestigious competition combining beauty, intelligence, fitness, and entrepreneurship.
Alice’s face has graced countless advertising campaigns, music videos, and global runways in cities like Paris, Dubai, Rome, and the Maldives. Notable collaborations include her work with Juventus, Moto GP, and appearances in music videos for The Kolors and Shade.
Bright & Fit: Revolutionizing Fitness and Empowerment
In 2019, Alice channeled her passion for health into creating Bright & Fit, the first online holistic fitness program with medical certification in Italy. This platform redefined fitness by combining home workouts, mindset training, and nutritional advice to empower women. With over 60,000 active users and a 98% customer satisfaction rate, Bright & Fit has become a global success.
Alice’s dedication extends beyond fitness. Her program integrates AI technology to enhance user experiences and offers women the flexibility to train with minimal time and equipment. In 2023, she launched Brighter Me Academy, a life coaching platform designed to help women overcome fears and limiting beliefs. Bright & Fit has also evolved into a coaching academy, training health professionals and personal trainers worldwide.
Achievements and Accolades
Alice’s efforts have not gone unnoticed. She has received numerous international awards, including:
Healthcare Leadership Award at the Health 2.0 Conference, Dubai (2022)
Visionaries Award at the Health 2.0 Conference, Las Vegas (2024)
Recognized as one of the “Top Influential Women in Fitness” by CIO GLOBAL (2023)
Featured in Forbes Italia, RAI 3, Yahoo Finance, and more.
Her book, “The Heart and the Diamond”, became an Amazon Bestseller in Italy within 24 hours of its release.
Empowering Women Around the World
Alice’s mission is deeply rooted in her personal story. “I strive to empower women to realize their infinite potential,” she shares. Her company, Bright & Fit Cares, supports women facing physical and social challenges, including collaborations with breast cancer organizations like ANDOS.
As a motivational speaker, Alice has inspired audiences at events like WomenXImpact and international conferences. Her advocacy for breaking stereotypes is clear: “A woman can be a mother, entrepreneur, athlete, and leader all at once. Stereotypes are the real obstacle.”
A Vision for the Future
Alice’s vision is ambitious yet clear: to continue transforming the lives of women globally. She envisions Bright & Fit as a symbol of innovation and empowerment in fitness. Upcoming projects include a documentary about her life and live events connecting women from around the world.
Success Beyond Limits
Alice’s story proves that success isn’t about avoiding challenges—it’s about overcoming them. From surviving a debilitating spinal condition to excelling as an athlete, entrepreneur, and global influencer, Alice embodies resilience and determination. Her ability to balance multiple roles—entrepreneur, athlete, wife, and mentor—exemplifies the limitless potential of women.
With a growing global community, cutting-edge innovations, and a powerful message of empowerment, Alice Veglio is more than a personal trainer—she is a beacon of hope and a symbol of what’s possible when passion meets perseverance.
