VOX Cinemas Unveils World’s First IMAX Experience with Ōma Pod Seating in Dubai
Dubai's Mall of the Emirates becomes home to the world’s first IMAX theatre featuring luxurious Ōma Cinema® pod seating, merging cutting-edge technology with premium comfort.
A cinematic revolution arrives at Mall of the Emirates as VOX Cinemas introduces the most advanced IMAX theatre globally, redefining moviegoing with luxurious Ōma Cinema® pod seating.
Dubai, UAE — VOX Cinemas, the region’s leading cinema operator and a key brand under Majid Al Futtaim, has redefined the moviegoing experience with the launch of the world’s most advanced IMAX theatre at the iconic Mall of the Emirates. In a global first, this state-of-the-art cinema integrates Ōma Cinema®’s signature premium pod seating into an IMAX auditorium, offering an unparalleled fusion of immersive technology and luxurious comfort.
The new IMAX with Ōma Pod Seating sets a bold precedent in the world of cinema, combining VOX Cinemas’ commitment to innovation with a futuristic architectural design that transforms the traditional auditorium layout. Inspired by the grandeur of opera houses and designed to deliver both privacy and optimum sightlines, the Ōma pods are elevated and staggered throughout the theatre, giving every guest a VIP viewing experience.
This groundbreaking concept is designed to enhance the impact of IMAX’s cutting-edge projection and sound technologies, ensuring that viewers are not only visually and audibly immersed, but also physically enveloped in comfort and exclusivity. It reflects VOX Cinemas’ vision of pushing boundaries and delivering next-level experiences that cater to modern audiences seeking more than just a film screening — they’re after cinematic indulgence.
“As the first cinema in the world to house Ōma Cinema pods within an IMAX environment, this launch is a proud milestone for VOX Cinemas and Majid Al Futtaim,” said a VOX Cinemas spokesperson. “Dubai continues to be a global hub for innovation and luxury, and we are thrilled to introduce a concept that elevates entertainment to new heights — quite literally.”
Positioned within one of the most visited and prestigious malls in the UAE, this new IMAX theatre at Mall of the Emirates stands as a testament to Dubai’s ongoing status as a trailblazer in entertainment, design, and technology.
With the launch of this revolutionary cinema, VOX Cinemas invites audiences to experience blockbuster films like never before — through a lens of immersive excellence and unprecedented elegance.
About VOX Cinemas VOX Cinemas is the cinema arm of Majid Al Futtaim and operates the largest and fastest-growing cinema exhibitor in the Middle East. With a passion for storytelling and customer experience, VOX Cinemas continues to innovate and expand across the region, bringing world-class cinematic experiences to audiences everywhere.
About Ōma Cinema Ōma Cinema, a visionary French company, reimagines the architecture of movie theatres by offering a radically new design centered around suspended pod seating. Their goal is to reinvent the theatre experience by combining cinematic intimacy with high-end aesthetics and technology.
